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We’re always asked where ALEX AND ANI get its name as well as its correct pronunciation. The name is especially personal as it’s the names of our founders’ first two daughters. “Alex” is pronounced as it normally is. However, a common question is how to pronounce “Ani” — it’s “AH-KNEE.”
We care about what is in our jewelry as much as we care about what is NOT in our jewelry. We use recycled materials when crafting our products. Working closely with manufacturers in our home state, Rhode Island means that we can keep a close eye on the quality of our products. Our metals are carefully crafted with safe materials and eco-friendly fabrication, a.k.a., they're all nickel-free and pass the highest level of testing in the U.S., the county where all ALEX AND ANI jewelry is made.